The Thinking Behind Skin of Norway
Born in Oslo, Norway, Geir Ness is the very picture of perfect health with his vibrant skin, fit body and endless natural energy. He attributes his vitality to a healthy diet, balanced lifestyle, and early training in natural herbal remedies abundant in his homeland. Several years ago, the student-turned-entrepreneur launched Norway's first designer women's fragrance, Laila, inspired by scents from his native Norway, and followed with a successful men's fragrance and body care line. Now, with a grueling travel schedule of personal appearances and media interviews 300 days a year that would exhaust even a marathon runner, Geir still makes time to exercise and care for his skin. He is constantly asked, "How do you keep your skin looking so clear, fresh and toned?" Simply put, his philosophy is to always PROTECT, HYDRATE, ENERGIZE and RESTORE (to reverse damage). Now Geir is finally sharing the secrets behind his unique, natural approach to skin maintenance with his global audience.
A Pharmacopeia of Natural Ingredients Found in Skin of Norway
Seeking native herbs like those harvested from the hillsides near his home, Geir harnessed the power of locally-sourced antioxidants, hydrators, mineral chrono-energizers and cell-repairing agents. These natural ingredients were specially selected to protect skin from damage, make it resistant to premature aging and restore skin's normal function even in hostile environments. Geir has created veritable cell-life cocktails designed to maintain healthy skin.
Secrets of Longevity
The Four Guardians of Perfect Skin
PROTECT
Norwegian Cloudberry, called Multer in Norway, is a berry with special skin-calming properties to tone down redness and inflammation and help fade signs of aging for a smoother, more even-toned complexion.
HYDRATE
Snow Algae thrives in extremes of cold, dry weather, and encourages luminous, hydrated skin able to resist damage from extremes of sun, wind, weather and poor diet. Nordic environments boast extremes that can dehydrate and age skin prematurely. Snow Algae helps slow the aging process and protects skin against moisture loss.
ENERGIZE
Mineral Chrono-Energizers like Magnesium, Zinc, and Copper increase cellular energy while decreasing cell fatigue for a more radiant, rested appearance. Skin appears firmer, clearer and fresher when cellular energy (that naturally declines with age) is boosted.
RESTORE
Juniper Sprout & Garden Sprout Extract Plus Resveratrol are just three of the five main skin-repairing ingredients that help guard against DNA damage and address the deeper signs of aging.
Embrace the Lifestyle of Norway
What you put inside is what you will resemble on the outside." - Geir Ness
First, Eat Well for Good Skin
Imagine living in a country where nature abundantly bestows every imaginable gift. Then consider what you would use to fuel your body. Natural, healthy fruits, berries, vegetables: fresh fish from surrounding waters, rich in life-giving Omega 3's; complete whole grains, natural, organic dairy, desserts like Multekrem, made from fresh Cloudberries; vitamins, minerals and antioxidants, wines with Resveratrol, or even chocolate, rich in antioxidants and fondly called "a little piece of Norway." All are full of abundant, skin-saving goodness that helps support resilient skin. "Your skin reflects what you eat, so choose carefully."
First in Quality of Life... Norway
While Norway tops the world as #1 in Quality of Life for the eighth straight year, no one experiencing a Nordic Winter can say those conditions are easy on the skin. Consider well your choice for your ideal skin care.
If you select skin care created in Norway, not only for the Nordic lifestyle, but for all skin types in every climate, even the hottest, coldest, driest or harshest global conditions, you have chosen all-around skin care designed for every possible circumstance using the best possible ingredients.
"Skin needs to breathe in the morning and be perfectly clean to repair itself at night." - Geir Ness
